Assam and Bhutan Tour Operators Push for Cross-Border Tourism Boost

Tour operators from Assam and Bhutan met in Samdrup Jongkhar to promote cross-border tourism, focusing on Bhutan’s eastern circuit. The event, part of TOAA’s 15th annual meeting, included over 100 participants and a B2B session with Bhutanese tourism stakeholders. Assam officials and Bhutanese leaders attended. TOAA released a special newsletter, Tea Break, highlighting tourism potential between the two regions.