Assam’s Joha Rice to Enter Vietnam Market Again in April

Assam’s Jingshai Enterprise will export 1,000 kg of Joha rice to Vietnam in April through a partnership with LeKha Distributor Co Ltd. The move aims to boost trade and cultural ties. LeKhaMart plans to market Assam’s organic produce, impressed by its quality and eco-friendly farming. This follows a previous 10,000 kg export of Joha rice on March 7 from Sivasagar district.